Trending 2025
The Era of Initiative

Webinar | Trending 2025: Webinar Recap Now Available

2025 is a turning point. Consumers are smashing norms and reimagining their lives with creativity and resilience.

Watch our latest webinar where we unveiled key opportunities to help you excel in 2025. Powered by proprietary predictive analysis and strategic actions across multiple sectors, this game-changing session equips you with the insights you need to stay ahead. Access the full webinar now.


Discover the 6 key opportunities that will shape the year ahead—and how to seize them

Escape the Algorithm

Where consumers rediscover the thrill of the unknown

Guochao Goes Global

Reshaping global consumption

Vigilante Vibes

Where consumers take control and more

Positive Friction

Embracing slowdown for deeper engagement

The Relationships Industry

Overcoming disconnection with new bonds

Acting on Intuition

Elevating instinct as ultimate life guide

Our Experts

Dominic Harrison

Content Director

Meredith Hirt

Consumer Trends Editor

Karen Muleba

Senior Consumer Trends Analyst

David Crosbie

Consumer Trends Editor

Watch now

Are you ready to seize the initiative and transform your brand’s future? Join us for your unique chance to grasp predictive analysis and strategic commercial actions across multiple sectors.