Tribespotting: Meet the Hyper-Quantifiers and Ambitionless Youth
Spot the commercial opportunities that lie in emerging audiences. Get to know the customers you’ll be selling to next.
Missed our global conference?
Trending 2020, our annual conference took place in London in October 2019. Over 260 industry leaders from over 150 global brands joined us to understand how consumer behavior is changing and gain insight on the trends set to shape next year – and the next 20 years.
Spot the commercial opportunities that lie in emerging audiences. Get to know the customers you’ll be selling to next.
Brands that use music that is aligned with the brand identity are 96% more likely to be remembered by the consumer.
Are new models of access disrupting our traditional notions of possession? By 2030 will it be about what we’ll own or how we’ll own it?